Topic
Site Architecture
Architecture is the part of SEO you cannot retrofit cheaply. Get the silo, the URL structure and the internal links right at the start and everything after it is easier. Get them wrong and you spend a year undoing it.
Nothing published here yet
These are the guides lined up for this topic. They go live as they are written.
Subdirectory silos: structuring a site around states and cities
Planned
Internal linking inside a silo, and why cities should link to each other
Planned
Should services get their own pages, or live on the city page?
Planned